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We speak to Ian Batterbee, UX Designer
UX, Interviews, Career Fi Shailes 22/04/2020 UX, Interviews, Career Fi Shailes 22/04/2020

We speak to Ian Batterbee, UX Designer

As a regular contributor to Writeful, I thought it was time Ian received an invite for this

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Successes and failures of startup content marketing
Content marketing Dominic Kent 19/04/2020 Content marketing Dominic Kent 19/04/2020

Successes and failures of startup content marketing

An honest look at some good, bad and ugly

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We speak to Mack Grenfell, Biddable Lead
Interviews, Social media Fi Shailes 10/03/2020 Interviews, Social media Fi Shailes 10/03/2020

We speak to Mack Grenfell, Biddable Lead

Mack talks about how he works, and the challenges of marketing in healthcare.

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What we learned from managing social communities in 2019
Richard Wardrop 10/03/2020 Richard Wardrop 10/03/2020

What we learned from managing social communities in 2019

Insight from social media agency Hydrogen

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Content strategy is a design function
Matthew Rayback 03/03/2020 Matthew Rayback 03/03/2020

Content strategy is a design function

Content strategy needs to be a part of design. Here's why

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A mentality for content strategists
Jennifer Schmich 21/02/2020 Jennifer Schmich 21/02/2020

A mentality for content strategists

Speak up and share ideas—especially when they’re not asked for

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Why a typical marketing persona just isn’t enough (and what you can do to fix it)
Content marketing Kaia Tingley 12/02/2020 Content marketing Kaia Tingley 12/02/2020

Why a typical marketing persona just isn’t enough (and what you can do to fix it)

Know exactly who it is you want to connect with

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Should you try to emulate your competitor’s content?
Content writing, Copywriting Katrina Strathearn 12/02/2020 Content writing, Copywriting Katrina Strathearn 12/02/2020

Should you try to emulate your competitor’s content?

Are you truly competing - or are you copying?

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How tables can make content less accessible
Content design, UX Lizzie Bruce 06/02/2020 Content design, UX Lizzie Bruce 06/02/2020

How tables can make content less accessible

Updated for 2020

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