Fi Shailes, copywriter and strategist

B2B content, copy, and social strategy for tech brands

SEO, AEO, thought leadership, and conversion-focused content for search, social, and AI search.

Specialist experience across SaaS, ecommerce, DAM, and PIM brands.

Explore services

Content services for modern B2B brands

  • Content designed for search engines and AI-driven discovery and answer engines.

  • Detailed articles and long-form content (reports, guides) for enterprise technology brands.

  • Everything from organic and paid social to employee advocacy programs and social listening.

  • Content strategy

    Messaging, positioning, and content planning for growing B2B brands and enterprises.

  • Strategic support for B2B brands, including planning, scheduling, and regular reporting.

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 Trusted by B2B and technology brands

Content built for modern discovery

Search is changing. Discovery is changing. B2B content needs to work across search engines, social platforms, and AI-driven experiences; all while still sounding human, credible, and useful.

I work with SaaS and technology brands to create content strategies and messaging that improve visibility, support thought leadership, and help brands communicate complex ideas more clearly.