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Implementing user insights: how to get started in a single morning
UX, Content design Lauren Pope 10/09/2018 UX, Content design Lauren Pope 10/09/2018

Implementing user insights: how to get started in a single morning

All you really need is a morning, a team of willing people, paper, pens and WiFi access

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A catch-up with Andy Lambert from ContentCal
Interviews Fi Shailes 04/09/2018 Interviews Fi Shailes 04/09/2018

A catch-up with Andy Lambert from ContentCal

“Social represents an incredible opportunity and we are only at the dawn of it.”

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Everything you think you know about advertising copywriters is wrong
Copywriting Joe Coleman 29/08/2018 Copywriting Joe Coleman 29/08/2018

Everything you think you know about advertising copywriters is wrong

I am jealous of this man’s website

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Why are agency marketers leaving to join fintechs?
Career, Content marketing Elizabeth McCallum 28/08/2018 Career, Content marketing Elizabeth McCallum 28/08/2018

Why are agency marketers leaving to join fintechs?

Elizabeth McCallum can tell you why. She’s done it

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These b2b buzzwords get on your tits
Content writing, Copywriting, Rants, Content marketing Fi Shailes 23/08/2018 Content writing, Copywriting, Rants, Content marketing Fi Shailes 23/08/2018

These b2b buzzwords get on your tits

I ask some full-time copywriters what their buzzword bugbears are

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5 lessons we learned from building 250 landing pages
UX, Content marketing Jennifer Esty 19/08/2018 UX, Content marketing Jennifer Esty 19/08/2018

5 lessons we learned from building 250 landing pages

Jennifer Esty returns to share some best practice tips

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Why user-generated content should be front and centre in your digital strategy
Content marketing Ben Dickens 08/08/2018 Content marketing Ben Dickens 08/08/2018

Why user-generated content should be front and centre in your digital strategy

Exploring the potential benefits of using UGC.

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The fuddy-duddy vs the content writer
Content writing, Rants, Copywriting Keith Lewis 29/07/2018 Content writing, Rants, Copywriting Keith Lewis 29/07/2018

The fuddy-duddy vs the content writer

Is ‘x’ ok to write, or not?

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Three essential social media habits
Social media Fi Shailes 28/07/2018 Social media Fi Shailes 28/07/2018

Three essential social media habits

Some key things you can do to help gain traction on social

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