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Four content lessons we can learn from Saul Goodman
Content writing, Content marketing Fi Shailes 12/12/2019 Content writing, Content marketing Fi Shailes 12/12/2019

Four content lessons we can learn from Saul Goodman

I tenuously link Saul Goodman to the topic of creating effective content. Enjoy

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The ultimate guide to spying on your competitors
SEO, Content marketing David Morneau 03/12/2019 SEO, Content marketing David Morneau 03/12/2019

The ultimate guide to spying on your competitors

Hope you’re ready for this blog monster!

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What are words worth? Exploring the role of copy in a visual world
Copywriting Mollie Woolnough-Rai 19/11/2019 Copywriting Mollie Woolnough-Rai 19/11/2019

What are words worth? Exploring the role of copy in a visual world

If a picture paints a thousand words, then why do we still need words?

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'Healthy naivety' and UX
UX Dominic Warren 18/11/2019 UX Dominic Warren 18/11/2019

'Healthy naivety' and UX

Not the only tool in a UX writer’s ‘toolkit’ - but a useful one to have

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Probably the most controversial SEO blog you'll read all week
SEO George Wakerley 14/11/2019 SEO George Wakerley 14/11/2019

Probably the most controversial SEO blog you'll read all week

Aka: ‘Why following SEO best practices might actually hurt your rankings’

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Five tips for writing in plain English
Content writing, Copywriting Keith Lewis 04/11/2019 Content writing, Copywriting Keith Lewis 04/11/2019

Five tips for writing in plain English

“Good communication is about being understood.“

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Digital marketers need great customer service too
Rants, Content marketing Fi Shailes 17/10/2019 Rants, Content marketing Fi Shailes 17/10/2019

Digital marketers need great customer service too

Got a few support tickets open, and losing the will to live?

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Gated content is not a 'magic bullet' for selling stuff
Content marketing Fi Shailes 09/10/2019 Content marketing Fi Shailes 09/10/2019

Gated content is not a 'magic bullet' for selling stuff

A quick word splash on this from the inner workings of my mind

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How to make your content shareable: 8 key characteristics
Content marketing, Social media, Content writing, Copywriting Masooma Memon 11/09/2019 Content marketing, Social media, Content writing, Copywriting Masooma Memon 11/09/2019

How to make your content shareable: 8 key characteristics

Creating content does not boil down to such a straightforward recipe

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