How to network on LinkedIn (without coming across like a d**k)
From across the pond, Cole Schafer shares experiences from his own LinkedIn inbox
Why it’s time to retire ‘this one weird trick’
The clickbait fluff that hooks you for a second, then leaves you…disappointed
3 ways writers can spend less time writing and more time being creative
We must have something wrong with us to do this copywriting gig for a living
Implementing user insights: how to get started in a single morning
All you really need is a morning, a team of willing people, paper, pens and WiFi access
A catch-up with Andy Lambert from ContentCal
“Social represents an incredible opportunity and we are only at the dawn of it.”
Everything you think you know about advertising copywriters is wrong
I am jealous of this man’s website
Why are agency marketers leaving to join fintechs?
Elizabeth McCallum can tell you why. She’s done it
These b2b buzzwords get on your tits
I ask some full-time copywriters what their buzzword bugbears are