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Four cold, hard truths on why people ignore your writing
Content writing, Content marketing, Brand, Copywriting Jonah Malin 02/08/2021 Content writing, Content marketing, Brand, Copywriting Jonah Malin 02/08/2021

Four cold, hard truths on why people ignore your writing

Pour yourself a glass of something. This may sting a bit…

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6 things I guarantee will happen if you work as a social strategist
Social media, Brand, Career Fi Shailes 06/07/2021 Social media, Brand, Career Fi Shailes 06/07/2021

6 things I guarantee will happen if you work as a social strategist

*Probably.

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Why modern, successful marketing is about creating a game of 'spot the human'
Content writing, Content marketing, Copywriting, Brand Alexandra Walker-Jones 02/07/2021 Content writing, Content marketing, Copywriting, Brand Alexandra Walker-Jones 02/07/2021

Why modern, successful marketing is about creating a game of 'spot the human'

We are all human, after all…

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If you want attention, give up the microwave mentality and get slow cooking
Content marketing, Content writing, Brand, Copywriting Eve Arnold 09/06/2021 Content marketing, Content writing, Brand, Copywriting Eve Arnold 09/06/2021

If you want attention, give up the microwave mentality and get slow cooking

Mindful content creation is a thing.

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A quick chinwag with LinkedIn Ads expert, AJ Wilcox
Social media, Brand, Interviews Interviews 13/05/2021 Social media, Brand, Interviews Interviews 13/05/2021

A quick chinwag with LinkedIn Ads expert, AJ Wilcox

I caught up with this talented LinkedIn Ads guru…

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Chatting copy with Andrew Boulton
Copywriting, Brand, Interviews Interviews 09/05/2021 Copywriting, Brand, Interviews Interviews 09/05/2021

Chatting copy with Andrew Boulton

A short and snappy interview with the author of ‘Copywriting Is…’

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When good taglines go bad
Brand, Content marketing, Content writing, Copywriting John Ford 02/05/2021 Brand, Content marketing, Content writing, Copywriting John Ford 02/05/2021

When good taglines go bad

John Ford shrugs with indifference at these examples.

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6 must-have elements for a successful business blog
Content marketing, Content writing, Brand, Copywriting Jessica Barnaby 30/04/2021 Content marketing, Content writing, Brand, Copywriting Jessica Barnaby 30/04/2021

6 must-have elements for a successful business blog

Manage a blog that goes the distance.

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How to kick off your own advocacy programme
Content marketing, Brand, Social media Jason Bradwell 07/04/2021 Content marketing, Brand, Social media Jason Bradwell 07/04/2021

How to kick off your own advocacy programme

Don’t dream it. Do it…

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